With the rapid development of the mobile Internet, the new retail and sharing economy will be the mainstream model of the future development of the e-commerce industry. The development of micro mall distribution system integrates the offline channels and online channels of traditional retail. Every brand owner, manufacturer, supplier and even distributor achieve the purpose of expanding sales and improving popularity through the development of micro mall distribution system, and then through the development and management of distributors. Advantages of developing micro mall distribution system: 1, operation mechanism Micro mall distribution system is different from the traditional sales model, it adopts the three-level distribution model. Allows distributors to quickly convert their friends into sub-distributors. It can not only promote the promotion of products, but also expand the social network of distributors, thinking of it as a fission development mode. This is its most striking feature. 2, the commission model of traditional sales is the number of products sold can get how much profit, so there is not much profit space for lower-level sellers. Compared with the traditional sales, the distribution system has two ways to get profits. The first one is: same as the traditional sales, the distribution system directly gets profits, that is, it gets how much it sells; The second is to develop distributors. When distributors sell products, we also get a commission. Simply put, you make a person your subordinate, and when that person sells something, you also get a share of the money. That’s its advantage in terms of commission. 3. Promotion methods Many people will worry that the product can not be sold and can not be sold. What should we do? And the distribution system is born for this, it can be spread through the circle of friends, WeChat group, between friends, so that every friend is likely to become your distributor, more likely to become your customer. 4. Easily manage distributors and grasp market trends
The development of micro mall distribution system can accurately and instantly manage distributors, grasp the sales situation of distributors, so as to understand the sales situation of products, the most important is not only to achieve the sales and promotion of products, but also according to consumer demand to change the supply and demand of products, understand the market trend. 5, diversification of sales front pattern development mall distribution system to achieve the multi-level distribution, division of labor cooperation enterprise and distributors, resellers can have their own differential shop, the mall’s purchase order, recommended commission initiated and interactive activities, such as well take advantage of the social circle of friends, achieve the growth fission, make sales front pattern more diversified. 6. Accurate brand broadcasting and rapid brand awareness improvement. For example, 100 distributors put your products on the shelves, and distributors will share your products out through social tools. Analogy Taobao through car, baidu promotion knows how much money to save. Recruiting 100 distributors to put on the shelves requires contacting at least several thousand wechat business distributors. In this process, you are accurately promoting your brand and product to thousands of industry insiders. With hundreds of distributors selling your brand’s products, it’s also a quick way to increase brand awareness and awareness. Seven, learn the user’s requirements Development of micro mall merchants can use WeChat distribution system research related products to do to make sales plan, such as a vote in the WeChat friends circle activities, collect user information, mining the user’s demand, and then points, according to the needs of users, to explore the distributors sales of the commodity selling point and the value in the city. Only cater to the idea of WeChat consumers, improve the service quality of the distribution system, do detailed distribution, so that micro mall businesses can get better marketing effect.
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