Song 99: SEO promotion is what? Seo promotion how to do well? SEO promotion is a combination of website optimization, network operation, advertorials and other Internet promotion technology, is now the most popular way of Internet marketing. The premise of SEO promotion is to have a website, so today Song Jiujiu want to tell you is website SEO promotion should do?
The standard SEO promotion process is to establish a search engine friendly website, optimize the site in and out of the site, improve the keyword ranking precision user group can search, so as to achieve the final promotion effect.
I. Content layout:
First of all, when doing website optimization, you need to do a good job in the layout of the website, and the website must meet SEO standards.
The site continues to output articles to achieve high inclusion, here public account Song Jiujiu thinks that search engines prefer scarce content, but also need to improve the quality and originality of articles.
Content has always been an important factor to support the survival and development of websites. Therefore, in the promotion of the website, we should adhere to the principle of high-quality content, whether original or pseudo original must maintain the quality of the content.
Product promotion and advertorial writing are combined with the characteristics of relevant products, incorporating hot spots and concerns pursued by products or brands into fresh elements, so as to attract users’ curiosity, attract more users’ attention, and effectively improve the conversion rate.
Ii. External link construction:
Can transfer the weight of the site, but also the introduction of the natural flow of third-party websites into their own websites, as well as attract potential customers, and increase the conversion rate.
The more the spread of the chain release platform, on the one hand, it can produce the weight growth of the website, on the other hand, it can also improve the economic benefits under the influence of the word-of-mouth effect.
Three, friendship links:
Is one of the ways in which external links of seo, has certain advantage complementary site between a simple form of cooperation, to the other website LOGO or website name on their website, and set up the other website hyperlinks, allows users to find their own websites from partner sites, in order to achieve the goal of mutual promotion, establish a good friendship link.
Song Jiujiu that the same industry website exchange links, but also to attract accurate flow.
Iv. Promotion of Q&A platform:
Brand promotion or product promotion needs to build trust, and q&A platform can effectively stop the flow and achieve the purpose of publicity.
Q&a platforms refer to high-weight websites, such as Baidu Q&A, Sogou Q&A, 360 Q&A and Toutiao Q&A platforms, which have ranking advantages in their respective search engine platforms.
V. Third-party Platforms:
External chain release or advertorials release, are generally based on third-party platforms, is also the most common Internet promotion method knowledge. I believe everyone will not be unfamiliar, we should make good use of these platforms, in these platforms to release all kinds of information and articles. Release, keywords are also a main focus, in order to achieve a certain effect, it is necessary to achieve a certain amount of publication, such as 58, ganji and other platforms.
The release of advertorials outside the chain must adhere to, such as 10 a day, long-term publication, the effect is much better than 100 articles published at a time
Of course, the platform is not limited to that, you can also search for industry keywords, see which platforms rank high, then sign up for membership on that platform, and finally publish articles.
At present, free, easy to use free information release platform is not much, encounter a good cherish.
Seo promotion is very advantageous. Users actively search for this behavior, which represents a strong demand. Seo promotion is the product of this process. Marketing methods cannot be comprehensive, nor will they be perfect, and can be supplemented by other marketing methods.
Original author: Song Jiujiu, ID: Song Jiujiu.
My name is Song Jiujiu. I pay attention to “we media”, SEO, IP brand building, network marketing promotion and operation, sideline and entrepreneurship project analysis, revealing dry goods sharing, welcome to follow, share, like + comment exchange.
Source: jiujiu Operation network, www.030414.com/2021/418/
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