Instant messaging product selection challenges
Instant messaging products have become more and more popular. Many benefits such as open source ecosystem and innate cloud architecture have attracted more and more enterprise users. Many professional instant messaging manufacturers and service providers have been born in the market.
Enterprise CIOs are also starting to launch instant messaging products, but in the landing of the immediate face of the first question is the choice of vendors. In today’s article, we will teach our corporate customers how to choose the instant messaging (IM) product that meets their requirements. In this installment we’ll discuss that.
In determining the products and services provided by the manufacturer
To meet the needs of the enterprise
We can choose the model from the following three aspects
First, look at the platform
Preferred mainstream manufacturers: rich experience in research and development, strong stability, reliable after-sales service, but also to provide long-term stable cloud communication service providers;
Preferred Internet gene: Internet companies produce technical services and capabilities according to customer needs in order to quickly solve customer needs. Therefore, it is easier to choose manufacturers with Internet gene to meet customers in various industries. Try to choose well-known, regular manufacturers and compare them.
Second, hard power
When building applications, enterprises need to consider whether the cloud communication service can provide the integration capability for enterprises, so that the system can be easily integrated and run. This requires enterprises to consider whether the target vendors can integrate with their own internal technology when choosing the vendors.
Three, compared with the price
Finally, which is the focus of our whole article, compare prices.
At present, the charging method of each cloud communication service provider is different, many customers will have some doubts when choosing products, which price is affordable? There’s no hurry. Here’s the secret behind the billing model.
There are two main billing methods in the market:
Billing 1: Prepaid package + excess service fee + value-added service fee
Prepaid package: includes most basic features and services + free DAU quota, etc.
Excess service fee: The portion exceeding the free DAU quota will be charged monthly;
Value-added service fees: If higher-order requirements are required, such as extending the storage time of historical messages or extending the maximum number of members in a single group, additional fees are required.
Features: Basic functions and services are complete, there is no need to buy additional functions, one package can meet all needs, the price is also quite cost-effective.
Billing 2: Stepwise pricing by DAU + value-added service
Pricing by DAU Consumption Ladder: Different services charge different amounts for DAUs. It is important to pay special attention to how DAU is calculated, which can be divided into the following three categories:
1: If a single user logs in on the same day, DAU does not accumulate.
2. If a user logs in multiple times on the same day, DAU will be counted twice;
3: If a user logs in to a different terminal in a single day, DAU will be counted twice.
Ps: Of these three cases, the second and third DAU billing cases are of particular concern. If DAU is double-counted, does the cost go up? Many users ignore this.
The value-added service fee is the same as the billing 1. If higher requirements are needed, additional function fees will be paid.
Features: Flexible selection of required functions and DAU, custom matching.
With a general understanding of the above two billing features, how can we compare the three?
First, we must remember two questions:
(1) How much will my estimated usage cost?
(2) How much will it cost to fulfill my needs?
Let’s use these two questions to practice:
Scenario: Customer C. Scenario: E-commerce live streaming. The estimated DAU is 20,000, and it needs to extend the historical message store by 3 months.
Now there are two options: manufacturer A and manufacturer B:
Vendor A: Pre-paid pack 2899 with 10,000 DAU and 30 days of free historical storage.
If you want to meet the needs of CUSTOMER C, in addition to buying packages,
DAU fee outside the package: 10,000 DAU / 1,000 YUAN;
The added charge for extending the duration of historical messages is: 180 days /1000 YUAN/month;
Total cost: 2899+1000+1000=4899.
Vendor B: There is no pre-paid package, DAU is charged on a gradient, and DAU does not drop when the same user logs in again. DAU 20000 price is 5000 YUAN/month;
The storage time is 180 days, and the price is 600 YUAN/month.
Total cost: 5000+600=5600
In this case, the price wins for manufacturer A, which is 701 cheaper than manufacturer B.
To sum up, we find that manufacturer A is more affordable. The pre-paid package can basically cover the needs. One package can solve all the problems without dispersing the required functions.
Of course, estimating usage and functional requirements may seem simple, but the problem is that the price is much harder to calculate. In order to solve the price can be more transparent and clear at a glance, Tencent Cloud INSTANT Messaging IM for the majority of customers to develop exclusive price calculator.
PC experience path:
Open Tencent Cloud official website – click on pricing – select “Cloud Communication – INSTANT Messaging IM” from the drop-down box to enter the IM price calculator page.
The mobile phone can scan the qr code below to experience
Scan code immediately experience
Users can configure functions according to their own requirements. At the end of the page, the lowest price package package will be labeled with “Recommended”, so that users can compare the prices of different packages and quickly select the “lowest purchase plan”. Which package is more suitable, the price is more preferential, users at a glance! Add the package to the budget list, or click buy now, confirm and buy the package you want ~
The above is today to give you in the purchase of products when some small suggestions, only you have a clear judgment of the manufacturer, billing and their own needs, in order to buy the price of good quality times great products ah ~
Tencent is the largest and earliest instant messaging IM developer in China. QQ and wechat have become essential applications for every Internet user. Now, Tencent has opened up its highly concurrent and reliable instant messaging capabilities. Developers can easily integrate instant messaging functions into apps based on the SDK provided by Tencent Cloud.
Tencent cloud instant communication IM in all aspects of the technical indicators that is a barreldrop!
In terms of package size, the minimum incremental value of the compact SDK integrated on Android/iOS/PC/Mac platforms is only more than 900 K, which is the lowest on the whole network!
In terms of the RTT time that messages are successfully sent, the average time of text messages is less than 1 second in more than 98%!
In the weak network environment with high packet loss rate, the measured average transmission speed is about 2 seconds faster than the competing products, which is due to the more intelligent network awareness and recovery ability inside SDK!
In addition, based on Anycast and Tencent Cloud’s acceleration nodes distributed around the world, overseas users can always get the fastest ACCESS nodes and enjoy the same quality network experience as domestic users!