Being alive may be the most important undertone of 2020. Will your APP be alive in 2020? Will they still be alive in 2021? Did your active user base continue to grow in 2020? Or is the shrinkage manageable? Year after year, sad. But after 2020, will it be possible?

As an ordinary C user, how long has it been since you downloaded a new App? Have you been whittling down to five or eight apps? The concept of “super App” has been a proven and feasible practice. In this trend, what room for ordinary apps to survive? When you can’t beat the enemy, why not make yourself the enemy? So how do you enrich your APP and make yourself the next “super APP”? Or, aspire to be a small and beautiful tool? However, after the tool has enough user traffic, it also needs to consider monetizing. How can I cash it out?

FinClip proposes an interesting solution: creating a “mini-app marketplace” where developers and enterprise apps can be showcasing and shared.

Why does APP need such a platform

App link is an economic account, App to provide content, to achieve new functions, corresponding to the new labor costs, marketing costs, the whole RESEARCH and development expenditure will fluctuate according to the size of the function, market plan.

The expense is unavoidable. But once the decision fails, the new input function is not what the user needs at all, then the whole initial investment will become a huge silent cost, with time to go.

What can be done to reduce the cost of trial and error? If this feature is already available in the market, why can’t the App just “reuse” it?

In practice, most apps will directly introduce some content with drainage effect from the outside. For example, direct traffic to other apps or direct traffic to a specific product purchase. If the user succeeds, they succeed, and if they fail, they fail, and the result is extremely dualistic. In the whole process, it is only a simple change in revenue for the main body of App, and it cannot precipitate or incubate its own things at all.

On the other hand, if a competitive App has a good function, the App can only develop it from scratch when it wants to introduce the function, and the r&d cost will not be reduced just because there are similar products on the market.

Therefore, FinClip’s “applet marketplace” is designed to solve this problem. That is, if there is already a similar product or service on the market, why not directly refer to the product or service of the other party? Why do you have to start all over again? Couldn’t the cost of trial and error be reduced further?

How does APP take advantage of the platform?

As we all know, App development is no more than native or Hybird two ways, especially the latter hybrid development, has become the current technology mainstream. Most apps have native +H5 implementations.

When we find that other apps have a good function point, if this function is implemented by H5, then the “reuse” of the whole product is a relatively smooth process. But what if we wanted a better user experience and went native? Using native development doesn’t allow other apps to reuse it quickly.

For this reason, The link method proposed by FinClip is to “reuse” the same product quickly between different apps using the unique technology form of applets.

Benefit from the unique ability of FinClip SDK + applets, by introducing the same SDK in a new App while being compatible with the mainstream applets syntax, any content or service done as applets can be completely “copied” from the original App to another App.

How to achieve function translation copy?

For content developers, the natural appeal is to make their content available to more people.

At this point, content producers can make their content appear in all apps containing the FinClip SDK by developing according to the syntax of wechat applets. In these apps, the function completion is exactly the same as the design value without tedious debugging.

That is, through the FinClip Applets application market network, we will:

  • For App: it can discover more good products and functions, introduce new products and functions at low cost, reduce its own trial and error costs, and maintain a more stable and better user experience in App

  • For content producers: use standard syntax development, no need to learn new content (wechat small program) to push to the cloud, so that more apps can find their content standardized delivery, without secondary development or assistance from content producers, can complete the implementation of App process