Why doesn’t delivery require buyer confirmation?
Analysis of the takeout industry: the takeout industry is designed to meet customers’ needs for the last mile of life. Its main characteristics include high frequency, high timeliness (controllable), low value and less return and exchange. Combined with the takeout process: A. The time from placing an order to receiving the goods can be estimated. General takeout apps estimate the estimated arrival time according to the distance between the store owner and customers, the current weather, rider resources and other conditions. B. Takeaway goods are mainly food, and there is no return or exchange link for such goods. If there is any food quality problem, it will be solved through private communication with the store owner; C. If the rider privately confirms receipt of goods before delivery to the customer, the takeaway app can confirm its authenticity through background positioning, and the customer can choose whether to complain according to the delay of delivery; D. If the rider confirms receipt of goods after delivery to the customer, it means that the rider has completed delivery of the order and the customer has no objection. In other words, if the functions of customer confirmation and automatic receipt are added to the takeout app, the problems are as follows: A. Most customers will not take the initiative to confirm receipt of goods, for the customer to get the goods on behalf of the completion of the transaction, if there is any objection to the phone to communicate with the store, has nothing to do with the platform; B. In the automatic receipt function, how long will it take to confirm the automatic receipt? Delivery time in the takeout industry is related to distance, weather, rider resources, traffic conditions, etc., with strong contingency, so the automatic delivery time should be changed; C. Customers do not take the initiative to confirm the receipt of goods or the automatic receipt time is unreasonable, which affects the determination of the rider’s on-time rate and thus affects the rider’s income
“Transaction cost” : the cost (including time cost and price cost) incurred by the completion of a transaction. Take-out food is much more immediate and will be served within an hour of delivery. If the rider cheats, the traceability cost is low. In this case, it is a better choice to let the rider confirm. The rider is more motivated to do this in order to get money, and the customer has a better experience with less trouble. At this point, all the confirmation is given to the rider to enhance the experience. Because hungry (physiological needs) users will consciously urge the order, very anxious to finish the meal to the delivery, mainly depends on the delivery speed. And after receiving the meal is hurriedly ate no time to confirm the delivery. Therefore, takeout platforms get user feedback through user evaluation, which can also reflect the service level and attitude of delivery personnel, so that delivery personnel can be better deployed to improve delivery speed. Users will not click confirmation. The delivery platform needs accurate delivery time. Why accurate delivery time? Accumulating data, doing better route dynamic planning, and the ability to deliver food are also important business data that need to be presented to users.
What is the purpose of the APP launch/welcome page?
First of all, the application of cold start takes a period of time, generally ranging from a few tenths of a second to 2 seconds. The larger the function, the more complex the application, the longer the application time. What does the screen content present during this time? The iOS HMI Guidelines recommend “design an app with the same splash screen as the first screen” and even go so far as to say “Do not provide: Brand elements, unless they are really static parts of the first screen of your app. The general purpose of the launch page is mainly two. First, it exists as part of the Corporate Identity (CI) system, which is to leave a brand image to users. The most common form is the form of LOGO +slogan, and advertising, advertising is either to promote some activities or simply bear part of the profit, and since the advertising time can not be short, otherwise you can not see what content. In general, the original intention of the launch page is to relieve the anxiety of waiting for the App to launch, and the company will make CI and advertisement for the operation. Fundamentally, these two points are not contradictory. The real pain point is that many of the launch pages are not of high design quality, poor visual effect and boring.
Why do I not merge the previous information after I log in to netease Cloud Music?
I don’t know if you’ve seen that. When I downloaded the APP, I collected many songs as a tourist. One day, I wanted to register an account to log in, but I found that the original song list was not synchronized, and the original song list was missing, so the user experience was a little bad. Why not set the same terminal to let the user choose whether to merge the song list? Or is there a good solution to this problem
The history of wechat emoticons (recently used) why not occupy a full page?
The “Recently Used” feature is designed to make it easier for users to use emojis, but users should actually have a preference for one type of emojis. Therefore, there are not many commonly used emojis, so wechat’s design should allocate enough space for “recently used” emojis. On the other hand, giving a page with so many used emojis makes it more confusing and worse for the user to choose not to have a full-screen page, to show common emojis, and to throw out common emojis, which makes the user more aware of other emojis; Reduce one operation step, cut the page or operation threshold
In addition, the average user does not have too many common emojis, and the need to give full screen paging is not so strong.