Now, the word “artificial intelligence” is not as good as a few years ago, as soon as it appeared in the market quickly set off a hot discussion. Little by little, it is permeating our lives and changing the way we live. According to the current market situation and social development, whether you believe it or not, the era of artificial intelligence has come. As time goes on, the relationship between AI and humans will only get closer.

Speaking of artificial intelligence enterprises, in addition to BATJ and other large enterprises, the market can remember megvii, Sensetime, IFlytek, Shengrui technology, Cambrian Technology, Shenlan Technology, Go Out ask and other industry unicorns. With their respective core competitive advantages, these unicorns dominate the market and have been selected as one of the TOP100 ai business values in 2018.

Among them, Shenlan Technology, which was founded in 2014 and became the industry unicorn in only four years, has attracted more attention from the market. In today’s market, there are so many artificial intelligence enterprises, any one can break through the success of the enterprise, are not ordinary people. So, this year only “four years old” deep blue technology, with what can mix in the market wind water rise?

Being an industry unicorn is no accident

Since 2012, the number of ARTIFICIAL intelligence enterprises in China has grown rapidly, and many enterprises have started to enter the market. Although many enterprises have disappeared in the flood of time, there are also many enterprises that have achieved relatively good results, such as Sensetime, Megsight, Shenlan technology, Yunzhisheng, Yitu Technology and so on. Shenlan Technology, which signed strategic cooperation agreements with Aeon Group and Greenland Group in the first half of this year, is the latest ai company to draw attention from the market.

Shenlan Technology, founded in 2014, is an AI enterprise committed to basic RESEARCH and application development of AI, and also an enterprise with great achievements in internationalization. Now, Shenlan technology has established research and development institutions in Europe, the United States, Australia and other regions, and its international sales network has covered 17 countries around the world. At the same time, the company also has in-depth cooperation with six world-class AI enterprises including Intel on AI, to further strengthen the enterprise’s RESEARCH and development capabilities.

In last year’s outbreak of artificial intelligence under the tuyere, many artificial intelligence enterprises rise to take advantage of the situation, fast running in the market. After several years of precipitation and accumulation, Deep Orchid technology has gained the attention of the market and capital through its own excellent technology. Through the continuous in-depth research on technology, it has continuously strengthened its core competitiveness and attracted the attention of a lot of market capital. In January 2017, it obtained ten million basic angel round financing invested by DNA Fund and Blue Ocean Fund. In September of the same year, obtained tens of millions of yuan of pre-A financing from Yunfeng Fund; In February this year, it obtained A round of financing of 100 million yuan from Huaying Capital and Dshang Capital. Two months later, it obtained A round of financing of 200 million yuan from Zhongjin Zhide…… As a result, the valuation of Shenlan Technology increased tenfold within a year, and now the valuation of shenlan Technology has exceeded 10 billion yuan, becoming a unicorn enterprise in the artificial intelligence industry.

Shenlan technology is favored by the capital, mainly because of its strong core technology ability. Although there are many enterprises in the market under the banner of artificial intelligence to cheat around, the so-called “artificial intelligence” is no more than “pseudo-intelligence”, is basically just talk and do not do type. Shenlan Technology was founded in 2014 and launched its first unattended store in 2015. Launched quiXmart Smart retail system in 2016; In February 2017, jointly launched takeGo settlement system with Ant Financial; In June of the same year, AI self-selling cabinet was launched. Earlier this year, it launched the Xiaolan series, which is higher than office shelves. All kinds of behaviors show that Shenlan technology has the ability to continue to fight in the artificial intelligence market.

In addition, in order to expand the scope of services and better services, Shenlan Technology in addition to the various fields of various enterprises in the joint marriage, also set up independent subsidiaries to build relevant intelligent research and development platform. For example, in the aspect of automatic driving, Shenlan Technology has reached a strategic cooperation relationship with Aichi Yiwei, and established Shenlan Robot Co., LTD. At the same time, Shenlan technology also independently developed a pure electric self-driving vending car “Pattaya”. All these show that Shenlan technology is favored by the capital market not only because of its strong network, but also because of its own strong research and development capabilities.

In general, in this fierce battlefield of artificial intelligence, Shenlan Technology not only survived, survived well, it has rapidly grown into the first echelon of ai head enterprises. But across the business world, no company, not even Shenlan, seems to be on its way up.

Seemingly rising deep orchid technology, in fact, crisis everywhere

According to the “2018-2024 China ARTIFICIAL Intelligence Market Operation Situation and Strategic Consulting Research Report” released by Zhiyan Consulting, the global artificial intelligence market is expected to reach 1.2 trillion US dollars this year and 3.9 trillion US dollars in 2022. The scale of China’s ARTIFICIAL intelligence market was 21.69 billion yuan in 2017, and will continue to grow this year, and is expected to exceed 70 billion yuan by 2022. In the face of such a huge market, whether the enterprise has entered the game or not entered the game, ready to enter the game players are staring at the market, waiting for the opportunity to move.

The so-called market is nothing more than a battlefield where there is no smoke but an ever-present appearance — death — rebirth — death — appearance. Especially in today’s hot artificial intelligence market, after seeing the prospect of artificial intelligence market, more and more players compete to enter the game market. But as the saying goes, when there are more and more fish in the water, the pool of water becomes more and more muddy. The deep blue technology that seems to win constantly on the battlefield is actually just a fish in sewage, and the crisis has been there.

As a Chinese saying goes, one master of art is better than one master of art. I believe that there are many enterprises in the market are holding the “wide net, fish more fish” to layout the market. The idea is that if you diversify, you’ll gain more market share, and the more the better. But it has to be said that this blind approach will eventually lead the enterprise to the ordinary, or even death. The most typical example is the LeEco incident.

The reason why LeEco will fall to this step now, mainly because of the enterprise capital chain fracture. And the enterprise can appear capital chain fracture, mainly because of its large layout to many fields. Leeco invested a lot of money in mobile phone, TV, automobile, cloud computing, finance and other fields, but these related businesses did not bring profits to LeEco, and TV and other content businesses still have losses, the final result is that LeEco from a giant of the broad entertainment industry, reduced to the current disease. Today’s LeEco wants to turn over, there is only one word, difficult.

There seems to be no connection between shenlan technology, which is currently in the market’s favor, and LeEco, which is now abandoned by the market, but there are some things that need to be discovered after constantly pulling the strings. Shenlan technology now has a layout in intelligent education, automatic driving, smart city, smart security, intelligent robot, AI chip, intelligent retail, intelligent speech semantics, medical care and other fields. Although the enterprise involves many businesses, there is basically no business that people can directly think of “Shenlan Technology” when talking about it. For example, when it comes to AI chips, we can think of Cambrian technology and horizon. When it comes to intelligent security, we can think of Sensetime, etc. Now, what Shenlan technology lacks is this brand label, which is not conducive to the rapid development of enterprises.

At present, Shenlan’s multi-field layout seems to be fine, but as the AI market develops, other players are bound to speed up their layout in order to survive in the market. When the market appears more and more “master one art” of the enterprise, deep orchid science and technology as a result of scruples, so the speed will be slower than other players. And it is this “step” that will limit the development of Shenlan.

In addition, although there are many pseudo AI companies in the market, there are also some companies that have been working for years and have achieved good results. Take Sensetime, Megvii, Yitu technology, Yunzhisheng, Cambrian technology and other enterprises, all are industry unicorns, and have a certain influence in the industry. Shenlan technology, also a unicorn in the industry, may still be at a high position in the face of other AI enterprises in the market, but compared with Sensetime and Megvii, shenlan’s advantages are not very obvious, so it is difficult to catch up with these enterprises and go higher.

In any case, the market for Shenlan technology, which is favored by capital, is doing well. However, while the market brings development opportunities to Shenlan Technology, its own problems are not conducive to the subsequent development of the enterprise. Enterprises want to strengthen their own combat effectiveness, out of the sewage pool, also need to start from their own.

Under the chaos of war, deep blue technology how to complete the longmen diving?

In the market demand, the scale of the artificial intelligence market will be bigger and bigger. The prospect of the artificial intelligence market will also accelerate the development of enterprises. Under such circumstances, shenlan technology needs to take some actions in order to develop stably and increase its influence in the market under the circumstance of increasing market pressure and fierce competition.

In the era of the flood of ARTIFICIAL intelligence companies, what the market values is not only “have” and “many”, but “fine”. The multi-field layout of Shenlan Technology is not to say that it cannot be done, but at the same time, the enterprise should distinguish which is more important. Because sometimes the “rain and dew” of the enterprise will increase the capital pressure of the enterprise, and even cause the fracture of the capital chain. Especially for still relatively “young” deep blue technology, in the layout of the market do not have to rush, the first business brand name started again. Let people hear intelligent retail, intelligent robots, intelligent education, can think of Shenlan technology.

There is a good saying: in the long life, the biggest enemy is not others, but yourself. The same applies to businesses. As more and more players enter the artificial intelligence market, Shenlan technology has to deal with those “new”, but also constantly with sensetime, Yitu technology and other unicorns, a little inadvertently will be caught up by the “new”, be left behind by the “classmate”. In this case, shenlan technology to do not spend all day thinking about how to defeat these competitors, but to think about how to defeat yesterday’s own. After all, there is no shortage of competitors in the market, without which there are thousands. Therefore, enterprises have to constantly upgrade themselves, and through cooperation with multiple enterprises to build enterprise network, while strengthening the core competitiveness of enterprises, disperse enterprise pressure, so that enterprises can go further in the market.

Besides, no matter what, it’s always good to have multiple avenues. As an ai enterprise, actively launching independent research and development products can make the enterprise stand higher and more stable in the market. In the first half of this year, Shenlan Technology independently developed and launched the pure electric self-driving vending car “Pattaya” has attracted a lot of market attention. Enterprises can always pay attention to market dynamics, constantly increase the independent research and development of products, launch new products in line with market demand, and bring more development possibilities for enterprises.

All in all, in the rapid development of artificial intelligence at present, each enterprise is trying to climb higher. Many have fallen and been crushed on the way up, while others have prospered. Shenlan technology, which is only four years old, has had a good run since its inception and has managed to squeeze into the ai unicorn camp. However, enterprises can not ignore the hidden crisis around them. Only by dispelling the fog, breaking the crisis and constantly upgrading and strengthening themselves, can enterprises live more wonderful in the market.

Article/Liu Kuang public number, ID: Liukuang110, this article first kuang Venture capital network