1. Keep updating
Everything on Instagram is about aesthetics. That’s why it’s important to have people instantly recognize your brand and maintain visual consistency across the platform. Therefore, you need to create images with similar color schemes or styles.
If you want people to interact with it, you have to stand out from the content of other users and brands. You need to create instantly recognisable content in order to grab people’s attention.
Also, determine the color scheme or style to use through the Instagram feed. Then use filters and Lightroom presets strategically to make sure your photos and videos stay the same.
2. The title resonated with the audience
One of the best ways to connect with your audience and encourage them to interact with you is to connect with them. Therefore, subtitles must be added to photos and videos. Use relevant headings to provide some background to your post to help your audience understand your brand.
Once you know who your target audience is, you can develop your brand and spread your brand culture accordingly.
3. Don’t over-release
You need a strategic release schedule to catch your followers when they are most active. According to statistical analysis, the best time to post on Instagram once or twice a day is between 8 a.m. and 9 a.m. and around 2 a.m. However, you still need to look at the brand products, it is best to test to determine the right time and frequency of your Posting.
4. Use stories as real-time content
The story is visible at the top of the app, so you can make sure your content is more visible. Plus, 500 million people use Instagram Stories every day, which means stories appeal to a lot of people. This makes them perfect for highlighting your brand’s updates and product promotions.
Plus, your stories disappear after 24 hours, so you don’t have to spend hours editing them. As such, they are ideal for capturing and displaying live photos and videos to engage viewers.
Stories are perfect for showing the audience the story behind the brand. What is the production process? These make great content instantly appealing to your audience. You can even share videos and images of popular themes or brand campaigns.
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